A 2 day workshop on Imaging and Commercial Production with Day 1 largely aimed at Imaging Producers, and Day 2 will appeal to both imaging/SPI producers and potentially more widely to those involved in commercial production.
Day 1 – Up Your Imaging Game
Session 1 – Paul Fernley from ReelWorld gives an overview of some of the hottest imaging trends around the globe. From CHR stations in New York, to Hot AC station in the UK and Alternative stations in Belgium, hear how stations are branding themselves in 2017.
Session 2 – Top Production Tips 1 – ReelWorld’s Ben Marks opens up Pro Tools and gives an insight into his favorite production tips right now
Session 3 – Time Saving Tips – ReelWorld’s Laura Mather manages a team of producers across the globe, here she explains how she stops being swamped by her workload.
Session 4 – Voiceover Masterclass – Ben and Laura explain how to get the most out of your voiceovers
Session 5 - Top Production Tips 2 – Ben’s back with more imaging ideas
Session 6 – Seize The Moment – Top tips for making imaging topical
Day 2 – Production that Pays
Session 1 – The Confessional – ReelWorld’s Paul and Laura and joined by On The Eight’s Stuart Morgan to kick start a day all about commercial imaging. To start the day, we want you to confess all, what drives you crazy about your clients, your sales team and your bosses.
Session 2 – Managing Up – Laura and Stuart share top tips to manage clients and the sales team.
Session 3 – Breaking The Mold – Creative ideas that are changing the way we do it
Session 4 – Scripting Tips – Laura and Stuart share top scripting tips
Session 5 – Creative Challenge – We split into teams to work on commercial briefs and create our own promos
Laura Mather – An experienced imaging and commercial producer. Laura’s worked on major UK brands including Real Radio, Absolute Radio and Magic. She not oversees ReelWorld’s European production activity and is our Hot AC format director.
Ben Marks – Ben is one of ReelWorld’s leading creatives. With a background as a Station Sound producer, Ben now works on projects for stations like Kiss FMUK, BBC Radio 1Xtra and NRK MP3.
Stuart Morgan – Stuart’s background in radio station management is what drives his company On The Eight. A boutique creative agency, they create adverts for agencies and SPI content for radio stations.