Selling Digital - Practical Solutions for Radio Stations

This half day workshop aims to demonstrate how digital can work with radio and what you need to know integrate digital offerings in your client campaigns.

Specifically this half day workshop will look at :

  •          Incorporating digital into radio campaigns/sells
  •          Selling Social Media
  •          Online display advertising – the basics
  •          Mobile advertising – what you need to know to sell
  •          Creating a digital rate card
  •          Digital post campaign reports and analysis


Training Method

This workshop will be interactive, engaging and informative. 

Trainer

Deborah Carpenter has been Head of Solutions & Insights in Communicorp One since January 2015.  This role covers all things digital and cross-platform. Deborah has worked with the Communicorp Group since 2011 as both Digital Commercial Director and Digital Client Service Director. Deborah is passionate about digital, radio, hurling and coffee (combining all 4 is the dream!)