AI for Marketing.
Course Aims
To understand how Artificial Intelligence (AI) can be used for marketing in radio stations, and what tools can equip teams for effective marketing output, including on-air content.
Course Content
- What is generative AI?
- How can AI support radio marketing, from on-air to online and commercial campaigns
- 7 AI Tools to test in your radio station
- Use cases & tutorials for each tool
- Discussion
Trainers
Joanne Sweeney, Digital Training Institute
Who is this content for?
This course is aimed at Station Managers, Programming Managers, Digital / Marketing Managers, Sales Managers, Social Media Managers, Digital Content Producers, Presenters, Producers, News & Editorial Staff
Training Method
