AI for Marketing.

Course Aims

To understand how Artificial Intelligence (AI) can be used for marketing in radio stations, and what tools can equip teams for effective marketing output, including on-air content. 


Course Brief

  • What is generative AI?
  • How can AI support radio marketing, from on-air to online and commercial campaigns
  • 7 AI Tools to test in your radio station 
  • Use cases & tutorials for each tool 
  • Discussion 

Who is this content for?

This course is aimed at Station Managers, Programming Managers, Digital / Marketing Managers, Sales Managers, Social Media Managers, Digital Content Producers, Presenters, Producers, News & Editorial Staff