Diploma in Social Media for Radio.
This course aims to take your social media skills to the next level combining your knowledge and skills to design, create, produce and publish social media content that will increase your social media metrics across all platforms.
This is a unique course developed by Learning Waves Skillnet in association with Joanne Sweeney from the Digital Training Institute. The course provides a follow on to participants who have completed the Digital Marketing for Radio Certificate with Learning Waves. The course is delivered over 10 weeks, with one module per week.
10 modules over 10 weeks followed by a bonus workshop. All modules are 2.5 hours in duration. The course consists of the following modules :
Module 1 - Social Media Research & Strategy for Radio
Module 2 - Content creation for omni-channel social media marketing
Module 3 - Facebook Marketing to drive engagement, lead generation and sales for radio
Module 4 - Mastering Instagram for public engagement and presenter profiling
Module 5 - Twitter to drive news, sport and event content
Module 6 - Social and live video tactics for radio
Module 7 - B2B Selling on LinkedIn
Module 8 - Mastering the Tik Tok Effect
Module 9 - YouTube and Niche Content and SEO
Module 10 - Social Media Metrics and Reporting
Module 11 - Bonus Workshop
Student Assignment Brainstorming
Updated January 2021
Joanne Sweeney, Digital Training Institute and Industry Experts
Who is this content for?
This course is aimed at anyone who wants to upskill in the areas of Social Media, presenters, producers, researchers, sales, production, engineering and all staff across the sector. To register your place on this course go to : https://bit.ly/DIPSM2022
This course will be delivered online via Zoom.