Choose Radio will host its annual 'Turn it Up' event on Thursday of this week, 27th June from 4pm to 5.30pm in No. 22, Anne Street, Dublin. The event will showcase the winners of the Media Category at the Cannes Young Lions Ireland, Bronagh Murphy and Orlaith McIvor and we will hear from Bronagh and Orlaith on their experience at Cannes and key takeaways for radio advertising. This session will be followed by Judith Spilsbury from the RadioCentre in the UK who will share with us the results of the 'Hear Now' research, which investigates, through the lens of radio advertising, how speaking to people at relevant moments can enhance advertising engagement and memorability, and explores how these events can be amplified through targeting and creative strategies. Case studies on how 'Radio Works' for brands will be presented from the Irish Radio Industry. The event will wrap up with a session on 'Meet the Bosses' where those attending will get to hear from the key people across the industry, Fiona Stack, Radio Kerry, Adrian Serle, Communicorp, Sean Barry, Wireless and Dan Healy, RTE on their perspective on Irish Radio and why brands should choose radio as their preferred advertising platform.
To book a place at this event go to : https://www.eventbrite.com/e/radio-turn-it-up-tickets-63104304674. Places are free but booking is advised.